With best-selling author and journalist Don Yaeger

Want to make a change in your workplace and grow together? Well, we want to help! This course is great for teams looking to to meaningfully connect through memorable stories.

What is Use Storytelling to make a Greater Impact?

When you can use the power of storytelling to influence others, you unlock the ability to convert your thoughts, experiences, goals, sales pitches or presentations into stronger impact and deeper connections.  

Don Yaeger has spent a lifetime studying the most effective elements of a well-told story. The instruction and guidance provided by this live online class will fine-tune your ability to connect great stories and influence your audiences – whether it’s in person, in a socially distanced auditorium or merely from the confines of your Zoom room.

The tips and techniques you will learn can be applied immediately & effectively.  

In this class you will:

  •  Identify the right story to tell the listener sitting before you
  •  Make your story resonate and evoke the reaction you want 
  •  Connect your story in a way that prompts valuable response & action
  •  Discover the 2 critical elements most storytellers neglect
  •  Understand when to use credibility-building detail within your story



Don Yaeger has been called “one of America’s best storytellers” by many of today’s great business and thought leaders. A longtime associate editor for Sports Illustrated, Don has taught virtual classes to students at 21 different college campuses, and has written more than 30 books–11 of them becoming New York Times best-sellers. He has delivered acclaimed leadership speeches and virtual presentations worldwide and has developed a knack for connecting audiences to memorable stories.





Before you go

  • Please keep in mind all of our classes are scheduled in US Eastern Standard Time
  • This class will be hosted on Zoom and include breakout rooms where you will be interacting with other participants.
  • Your individual link will be emailed to you after you register. 
  • Missed a bit? Don’t worry – an unedited recording of the class will be made available for 48 hours so you can rewatch in your own time.
  • Due to limited seating in each class, all ticket purchases are final.

Curiosity is essential
                   for progress.

We fully agree, so we like to reward curiosity.
Use code GETCURIOUS for 20% off your next purchase.

A spark is something quite small and, by itself, not very powerful. But a spark has the ability to ignite. An idea is like a spark; alone it is just a set of words, but it too can ignite. A great idea can inspire others to dream bigger. Let us all work together to ignite something greater than ourselves.

Let us all be a Spark of Optimism.