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Ideas That Stick
with advertising legend Lee Clow

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Apple’s “1984” commercial, the Energizer Bunny, and the launch of Air Jordans all have one thing in common. They’re all creations of legendary ad man Lee Clow.

As creative director of Chiat/Day, Lee spent decades making work that transcended advertising and became cultural icons. He shared a close relationship with Steve Jobs, and his Think Different campaign revitalized Apple, transforming it into the brand we recognize today.

As someone whose career started in advertising, Lee’s a hero of mine, and I was thrilled to sit down with him. He shares the entertaining stories behind his most iconic work and some insights into Steve Jobs’s leadership, his rare ability to fearlessly embrace creativity.

This…is A Bit of Optimism.

For more on Lee and his work, check out:

Apple’s “1984” Macintosh commercial

Lee in the Creative Hall of Fame

https://omny.fm/shows/a-bit-of-optimism/creativity-that-sticks-with-advertising-legend-lee/embed

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The Art of Creating Fiercely Loyal Customers

For Teams Of Up To 10

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Buy this course together with Unleash Your Infinite Mindset  Total Cost: $649

For Larger And Multiple Teams

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Unleash Your Infinite Mindset

For Teams Of Up To 10

Select number of participants:

Buy this course together with The Art of Creating Fiercely Loyal Customers  Total Cost: $649

For Larger And Multiple Teams

For teams larger than 10, reach out for tailored options

Curiosity is essential
                for progress.
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We fully agree, so we like to reward curiosity.
Use code GETCURIOUS for 20% off your next purchase.

A spark is something quite small and, by itself, not very powerful. But a spark has the ability to ignite. An idea is like a spark; alone it is just a set of words, but it too can ignite. A great idea can inspire others to dream bigger. Let us all work together to ignite something greater than ourselves.

Let us all be a Spark of Optimism.