There is an entire section
            in the bookshop
 called self-help,
   but
    there is no section called
 help others.

 We are helping
      to build the
           help others industry…

With Simon and Rich Diviney, a retired Navy SEAL commander.

With Simon and renowned psychotherapist Dr. Sara Kuburic.

Let Simon guide you on the path to discovering your true purpose.

What's New

Insightful musings, useful advice, and other news you can use.

According to Optimist Instructor and behavioral research expert Zach Mercurio, Ph.D.

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Sign up for our newsletters and get 30% off your first purchase.

By entering your email, you agree to receive exclusive offers, promotions, and a treasure trove of uplifting content. But no pressure—unsubscribe whenever you wish!

A Bit of Optimism

The latest episodes from Simon's weekly podcast about life, leadership, and generally interesting things.

Should You Work With Your Friends?
with my friend Will Guidara

The Secret to Happiness
with Harvard professor Robert Waldinger

The First Steps to Find Love
with Matthew Hussey

Why We Do What We Do

We imagine a world in which the vast majority of people wake up every single morning inspired, feel safe wherever they are, and end the day fulfilled by the work that they do. We believe the best way to build this world is to commit to building it together.

Unleash Your Infinite Mindset

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The Art of Creating Fiercely Loyal Customers

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The Art of Creating Fiercely Loyal Customers

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Buy Unleash Your Infinite Mindset and The Art of Building Fiercely Loyal Customers together for only $1,198.

Curiosity is essential
                for progress.
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We fully agree, so we like to reward curiosity.
Use code GETCURIOUS for 20% off your next purchase.

A spark is something quite small and, by itself, not very powerful. But a spark has the ability to ignite. An idea is like a spark; alone it is just a set of words, but it too can ignite. A great idea can inspire others to dream bigger. Let us all work together to ignite something greater than ourselves.

Let us all be a Spark of Optimism.